Posts Tagged ‘Dan Kennedy’

It’s About Effort

Thursday, January 8th, 2009

I want to share a quote from a book by Dan Kennedy, with you.

“… the vast majority’s interest in improving, but only if doing so requires no change, discomfort, or initiative. That’s why, in every field, a few out-earn the huge ‘mediocre majority’ by giant margins.”

Blunt, and true.